Aligned Advertising & Communications

Advertising, Marketing and Printing in Victoria & Duncan BC Aligned Advertising and Communications is committed to serving YOUR best interest at all times. Creating strategic win-win-win situations for your public perception, your customers and your bottom line. Aligned is a Victoria BC based Advertising Agency offering boutique service for all your media and communication needs. Aligned offers clients strategic media and PR development solutions, hands-on project management for advertising campaigns and full execution of your developed marketing plans. Owner and Marketing Consultant Don Dobbie offers clients access to his interdisciplinary knowledge of todays best marketing tools to uncover, attract and qualify your most ideal customers.  Direct Mail Working closely with Canada Post; Aligned Advertising and Communications offers full access and insight into how to strategically use both addressed and un-addressed mail for advertising and marketing. Mailing is a complex marketing tool that has many potentially costly pitfalls. However, a well thought out and executed mail campaign can yield an incredible return on investment ( ROI ). Learn more about mailing for your business HERE.

Printing Services

Aligned offers you a fantastic value on all your printed materials. See our pricing and place your order for Business Cards, Rack Cards, Post Cards, Brochures and Note Pads HERE

The volume of printing we preform for our customers allows us the opportunity to offer deeply discounted printing prices on all types of projects. Aligned can take care of any printing project for your company, from short-run one-time printing to any commercial volume. If you do require a commercial volume of printed materials please contact us for a custom quote.

Social Media Marketing

Social Media is a fantastic marketing medium. Building a strategy that integrates well with all of your other marketing and advertising efforts is important to the successful return of a monetary investment. Beware of "Social Media Experts" that don't practice what they preach or suggest that you radically alter your behavior by committing your valuable time to things you don't already do! At Aligned Advertising and Communications we don't teach Social Media 101, How to Engage on Twitter or How to build a Fan Page for your business.  Nor do we engage with your clients on your behalf. Doing so is a waste of your time and money. 

At Aligned we believe in offering strategies that take advantage of the right tools and the massive amounts of traffic on Social Media websites to gather huge volumes of well qualified leads and traffic for your business. Strategies like this can be achieved with very little (or no) engagement  and / or time commitment.  You may already be engaging with Social Media, in which case Aligned offers services and strategies that will increase your effectiveness, helping you achieve a tangible profit and reduce your time on task. Internet Marketing Marketing your company on the internet is more than simply having a website that you direct people to via your business card. Your internet marketing should be a cash machine that gathers pre-qualified people from the internet and offers them the right information and reasons they need to become your client. Ideally, internet marketing can do this without you having to do anything except fulfill the order or close the deal. Aligned Advertising and Communications achieves this for you with quality original content, effective search engine optimization and attractive functional websites.

Web Content

Don't just let anyone write your website. Unless you understand how search engines are currently seeing your website, you will not know how to make the changes required to increase your rank. No matter how much bulk traffic you drive at your site or how many bulk links you build -  the right volume of original content with the right amount of keywords is the ONLY way to build a solid foundation for a web site.  Let Aligned perform a Web Site Assessment and provide you with a 50+ page comprehensive report on how search engines currently rank your website. The report details recommendations on how to change your website to increase your ranking and challenge the current leaders for your most ideal keywords. The Website Assessment service also includes a consultation with Marketing Consultant, Don Dobbie to explain the recommendations and offer insight on the value of having your website professional edited.

Local Advertising

Ever wondered where to spend your advertising budget in Victoria BC? As a business owner you take calls from eager sales people wishing to tell you the benefits of the medium that employs them - urging you to maximize your spend with them because they serve "your clients". It sure is hard to believe these "sales people", which is why Aligned is here to consult with you before you make your media buy. You should understand the differences clearly, select only the mediums that serve you and create ads tailored for the market segment that the medium offers. 

Why sit through sales presentations from each medium, when you can have Aligned working for your best interest?

Design Services

Strategic creative design services must first be approached from a marketing standpoint. Not only must your business look good, but it must also be promoting the right message! Aligned has a process for developing original advertising for any medium. The process is based on classic formula and clearly identifies the goal, market segment and emotions we'll use to create written content and design imagery that will invoke a positive response from potential customers.

Advertising & Marketing Strategy

Learn more about how Aligned Advertising & Communications looks out for your best interest with everything we do.